We build and run your Google Ads: Search, YouTube and Shopping, shown to people who are actually in the places you serve. We check that a sale is counted before a dollar is spent, and every week we move the budget to what sells.
Search · Performance Max · YouTube · Shopping · Canada and the US
Already running ads? Before we build anything we read your account and tell you what we found, in plain words.
Campaign: Performance Max
Location: not set, shown worldwide
Spend: mostly Discover and YouTube
Search: a few dollars
Sales counted: none
A campaign like this can spend every day and never reach a buyer. It is the most common thing we see, and the first thing we fix.
Everything between "we should be on Google" and a sale you can trace back to an ad.
Campaigns on the searches that mean "I want to buy this", written around what you really sell, with the words you do not want blocked from day one.
YouTube, Discover, Gmail and Search in one campaign, with your videos and images, limited to the countries and people you serve.
For stores: we connect your catalogue through Google Merchant Center so each product shows with its photo and price, and fix what Google rejects.
We set up purchase or lead tracking before spend starts and check that the first real sale shows up in Google Ads. Without it, Google learns from clicks.
Ads shown to people who are in your area, not people "interested" in it. Your closed hours are switched off, whether that is nights, holidays or Shabbat.
We read the searches you paid for, block the ones that do not sell, pause what spends without results, and move budget to the campaign that brings sales.
The same read, decide, rebuild loop we run on Meta ad accounts, pointed at Google Ads. Google already knows which of your searches, headlines, images and videos sell. Most accounts never read it.
The searches you paid for, what each keyword cost and sold, the rating Google gives every headline, and the spend and sales behind every image and video.
Searches that cost money and never sold are marked to block. Keywords that spend without a sale are marked to pause. Headlines and images that lose are marked to replace.
New headlines and images are written from the ones that win and go in beside them. Blocking and pausing only save money; anything that raises spend waits for your yes.
Nothing goes live until you have read it.
You add us to your Google Ads account, or we open one in your business's name. The account stays yours.
We read where the money went and send you what we found, with what we would change.
Campaigns, keywords, ads and tracking are built paused. You read them, we change what you want changed.
We switch them on at the budget you set, and every week we cut what does not sell.
The ad account is in your business's name and the budget is yours to set. You can see every campaign we build, any time, in your own Google Ads.
Tell us about your business. You'll hear from a person the same business day.
Google Ads is a Google product; 8ight manages campaigns in accounts owned by our clients. Ad spend is set by you and charged by Google to the account's billing.
