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Plain explanations of how search and AI assistants actually choose businesses — written to be useful whether or not you ever buy anything from us.
New articles every week, published automatically to your own site. How many depends on the plan.
The same engine publishes every week for businesses we own, so we live with its output the way our clients do.
People now ask assistants for recommendations the way they used to ask Google. Something decides which businesses get named.
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A new acronym for a real shift: optimising to be cited inside a generated answer rather than clicked from a list.
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Three names for winning a buyer’s question in three different places: a list of links, a lifted answer, and an answer an AI writes.
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One returns a list you choose from. The other returns an answer you act on. That difference reshapes who gets the customer.
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A small block of code that tells machines what your page means instead of making them infer it.
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Experience, expertise, authoritativeness and trust. For a local operator this is far more concrete than it sounds.
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The short answer is no, and the longer answer is the one that actually matters.
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A proposed file that tells AI systems what your site is about. Worth understanding, and worth being honest about how little it currently guarantees.
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Not a ranking, not an auction. A retrieval step and a confidence judgement — and understanding the difference changes what you should work on.
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The least interesting thing in local search, and one of the most decisive. It is also the one most businesses quietly get wrong.
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Both search engines and AI assistants are choosing what to point at. The properties that make content citable are unglamorous and mostly ignored.
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Most SEO reporting is built to look like progress. Here is the short list of things that actually indicate something, and the ones designed to reassure you.
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Search results increasingly answer the question without a click. That is a genuine problem, and pretending otherwise helps nobody.
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Free tools, no sign-up. The AI visibility check asks ChatGPT, Gemini and Claude who the best business in your trade and city is. The schema markup generator writes JSON-LD for your pages. The llms.txt generator drafts the file from your own site.
Pricing is tailored to the business. The plans differ by publishing volume and how much of the AI-search work is included; book a demo and we scope it with you, or start free with 3,000 credits, no card.
Put your URL in and see the kind of article that would be going out for your business.
